Lakefield Realty Group
Lakefield Realty Group is an Orlando-based real estate firm specializing in the purchase and sale of high-end lakefront homes. In early 2016, I re-branded the company and worked closely with the partners to develop and deliver an integrated marketing campaign featuring a number of their top listings. Content was pushed out to audiences via Email, Web, Print and Social media.
Above, a custom email campaign was designed in the brand's new look and distributed periodically throughout the year to qualified audiences of water ski enthusiasts. The spring email creative had the highest open rate in the history of the WATERSKI magazine brand.
Below, a custom website was designed and developed to house featured listings.