Holistic Brand & Digital Design

for Certified Health Coach Julie Cunningham

A forward-thinking and holistic project for Julie Cunningham, a certified health coach through the Institute for Integrative Nutrition. This work included a comprehensive brand identity system, custom iconography, styling, photography direction, website design, and email templates. The visual language reflected Julie’s integrative approach to wellness—clean, approachable, and empowering—capturing her vision well before the current wellness brand boom.